Tourient: a Bloomberg Connects Alternative
Tourient isn't free like Bloomberg Connects, but it is open to everyone.
Update: In early 2026, Tourient added a Starter plan, and Bloomberg Connects began waitlisting applicants.
Tourient and Bloomberg Connects both provide a self guided tours and audio guide app for cultural organizations. Tourient is a paid platform for organizations of all kinds with stories to tell, while Bloomberg Connects is a free platform exclusively for non-profit organizations.
Bloomberg Connects is a free platform, so why would you choose a paid one like Tourient?
Bloomberg Connects is a one-size-fits-all solution for simple stories, while Tourient gives you control over how you tell your story, how your audience discovers your tours, and how your data is managed.Control your narrative
Custom branding lets you bring the exhibit's look and feel into each visitor's phone. 18+ content types give you expressive control to tell your narrative how you see fit, rather than being confined to just text, an image, audio, and video.
Control your audience
You can make your tours publicly available, or hide them to sell access with any point-of-sale system. Tourient supports 65 languages, along with accessibility features that go beyond the basics of Bloomberg Connects.
Control your data
With multi-region hosting, privacy-focused analytics, 24/7 backups, and the ability to export or download all of your data, Tourient is the obvious choice for organizations where data control and privacy matters.
Tourient helps you build better tours.
Tell more expressive stories
Go beyond the basics with games, quizzes, polls, 3D models, image comparisons, and more, all included with Tourient.
Sell tours with any point of sale
Hide tours from public view and sell access to them with Shopify, Square, SendOwl, or any POS.
Marketing support built-in
Tourient has tools right in the app to help you create QR codes, social media posts, exhibit labels, and flyers to promote your tour.
Model historical or local voices
Save thousands of dollars on voice actors by modeling local tour guides or historical voices with advanced text-to-speech software.
Control your data
It's easy to get your data into Tourient with CSV import, and easy to get it out if you outgrow us. Enjoy multi-region hosting to store your data where it makes sense.
Custom branding
Tourient takes your branding capabilities to the next level, with your choice of colors and fonts for each individual tour.
AAM-accredited history museums choose Tourient for their award-winning audio tours.
“We have used Tourient to transfer two previous tours -- one on CD and one on a website. The tours are so easy to use, and that is feedback I've gotten from people of many ages and abilities.” —Torii Moré, McLean County Museum of History
Tourient is the right choice if...
Bloomberg Connects only works with select non-profits. Tourient is open to organizations of all shapes and sizes, non-profit or for-profit.
Bloomberg Connects supports text, audio, video, and images. Tourient includes 18+ content types including polls and quizzes, games, audio, video, image galleries and comparisons, 3D models, and more.
Bloomberg connects supports 50 languages, while Tourient supports 65 languages (and will add ones they don't have for free).
Bloomberg Connects is the right choice if...
Bloomberg Connects is a free platform that helps you build audio tours from start-to-finish, market them, and maintain them. Bloomberg works exclusively with non-profit cultural organizations. Tourient, on the other hand, is a paid platform.
When you just need audio, video, images, and text, Bloomberg Connects may be the right choice.
Both Tourient and Bloomberg Connects offer comprehensive training and ongoing human-based support. Tourient includes features to generate social media posts, exhibit labels, and QR codes, but they won’t dedicate three months to help you build a tour like Bloomberg Connects will.
Feature by Feature Comparison
|
|
Tourient |
Bloomberg Connects |
|---|---|---|
| Audio | ||
| Video | ||
| Images | ||
| Text | ||
| Multilingual (65 languages vs 50) | ||
| GPS maps | ||
| Accessibility features | ||
| Analytics | ||
| Ongoing support | ||
| Custom branding | – | |
| Sell tours with any POS | – | |
| Multi-region hosting | – | |
| 24/7 backups | – | |
| Import and export data | – | |
| Create QR Codes | – | |
| Create social media posts | – | |
| Create exhibit labels | – |
Pricing Breakdown
Tourient is a paid platform open to everyone, while Bloomberg Connects is a free platform exclusively for select non-profit organizations. Tourient's Starter plan for $75 per month provides an affordable entry point for smaller non-profits.
$195 / month
- Unlimited tours and users
- 18+ content types
- Open to all organizations
$0 / month
- Unlimited tours and users
- 4 content types
- Open to select non-profits